On this very day, together with you, we want to show that design is the engine of progress, it inspires society and unites creative ideas. The main theme of the event is "Design education: from tradition to innovation". We will start with a meeting with the legend of the automotive industry, the chief designer of AZLK 1974-1987 Igor Zaitsev. The key event of the conference will be the presentation of the joint project 2050.LAB and NUST MISIS – a new master's program in Industrial Design and Engineering
. The finale of the conference will be the performance of a new generation of designers who will protect their projects, as part of a unique seven-hour Design Challenge
competition together with Dassault Systemes.
We would like to invite industry experts, heads of innovative industrial companies, state and public organizations, university representatives and industrial design enthusiasts to join the conversation about the present and future of design in Russia and the world.